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31% of employers rank expanding health benefit choices as top priority

October 1, 2019

When it comes to healthcare, employers ranked offering choices and decision support tools as their top healthcare priority in 2019, according to a new report from Willis Towers Watson.

As many as 31% of those surveyed in the 2019 Emerging Trends in Health Care Survey said they are most concerned with how to meet the diverse benefit needs of their employees, listed offering or expanding benefit choices as their highest priority over the next three years. And as many as 74% of respondents said they already offer the right number of benefit choices to employees. However, it seems that more than half of employers, 54%, don’t have an effective listening strategy to help decide if they are adequately meeting these employee needs.

“With five distinct generations in today’s workforce, most companies have vastly different populations—from stage-of-life perspective to health situations,” Kevin House, national leader of client relationships and sales for health benefits delivery at Willis Towers Watson, said in a statement. “The challenge for employers is to offer both the options that address a diverse set of employee needs and the tools that make those choices easy to navigate and understand.”

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